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About Us

Red Crowns Senior Living is one of Singapore’s most innovative and trusted providers of the assisted living care model. Pioneering this model of seniorcare in Singapore since April 2021, we have served over 360 residents in more than 40 homes across Singapore.


As a social enterprise, we take pride in providing personalised professional care in communities that aim to improve the lives of our senior guests and their families.

Our Vision

To delight lives through care with dignity

Our Mission

To bring dignified care in community inspired by love

Our Core Values

Compassion

Having a deep empathy in relating with another. Added with a desire to help with sincerity.

Commitment

With conviction and belief, dedicated to delivering on promise purposefully by going the extra mile as family.

Humility

Being self aware and always seeking to become better. Thinking of self less and more for others.

Role of Red Crowns for Seniors

- We at Red Crowns are here to provide administrative services that look out for our resident’s best interests.

- We match our residents with the most suitable accommodation and housemates for co-living. We are not in direct ownership of homes, but rather we help you find the home that works best for you.

- We assist our residents in paying for their rent, utilities and other accommodation bills in a timely manner.

- We mitigate differences that may arise among residents to ensure a peaceful home.

Role of Red Crowns for Caregivers

- We at Red Crowns are here to provide administrative services to foster a harmonious environment for both residents and caregivers.

- We help in the selection of caregivers through licensed employment agencies. We are not in direct employment of caregivers but rather, we help match you with the care provider that can see to all your care needs.

- We maintain the relationship between our residents and their caregiver and mitigate any differences that may arise to ensure a harmonious working relationship.

- We assist in ensuring payments for expenses of enlisting a caregiver are done in a timely manner.

- We hold our caregivers to provide a professional standard of service for our residents.

A Lack Of Aged Care Options

Interestingly, Singapore is beginning to build more nursing homes at a time when many other countries are moving away from what is referred to as the “medicalised” model for residential aged care: with uniform-clad residents and dismal, dreary dormitory-style beds that have the clinical, colourless look and feel of hospitals. Many feel that committing medically stable seniors into nursing homes is to rob their lives of meaning and purpose, especially since nursing home residents can stay for years, even decades. Significantly, rather than building more nursing homes, Europe, Australia and the US have moved into developing assisted living or continuing-care communities, where seniors can receive care, but retain some semblance of independence in home-like environments.
In the US, nursing home residents have fallen in number from 2 million in the early 1990s to around 1.4 million in 2013. In 2014, there were only 15,000 nursing homes compared to more than 30,000 assisted living or senior living communities. These are typically meant for folk who have little or no medical needs, but require help with physical needs such as feeding, showering or going to the restroom. In Singapore too, the time has come to press the pause button on building medicalised, largely cookie-cutter mega-nursing homes with multiple-bed dormitories and focus on bringing more choice and diversity into residential aged care.

Singapore should draw up better targets on providing a greater range of comfortable seniorcare options. Finland, for instance, aims to have only 3 per cent of people aged 75 and above in nursing or old folks’ homes, with another 5 to 6 per cent in assisted living facilities with 24-hour care. By contrast, Singapore has enough nursing home beds for nearly 7 per cent of its 75-plus population, but hardly any assisted living facilities.

Seniors Living Alone

In Singapore, due to shrinking families, rising rates of singlehood and a desire for independence, increasing numbers of older folk live on their own. The number of Singapore citizens aged 65 and above who live alone is expected to grow from 41,000 in 2015 to 58,000 in 2020 and 92,000 by 2030. When there are no willing or able caregivers, it might be too resource-intensive to send paid caregivers to the homes of disabled seniors if all they need is personal care.

Many senior are terrified of dying alone. According to Straits Times article in April 2016, in which a retired 85-year-old cleaner was able to get someone to wire up his one-room rental flat with CCTV

cameras because he was terrified of dying alone. Two of his neighbours died alone and people found out only by the smell.

Get in touch with us.

Learn more about Red Crowns. You may contact us for more information about our services and locations, get a quote or to schedule a tour.
+65 3105 2255
admin@redcrowns.co

Email Us:

Partnership Enquiries
partnerships@redcrowns.co

Job Opportunities & Recruitment
recruitment@redcrowns.co

General Enquiries
admin@redcrowns.co

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